Refurbishment project shortlisted for communications award

A multi-million pound project to refurbish a series of bridges has been shortlisted for a national communications partnership award.

The Rochester Bridge Refurbishment Project is a finalist in the Public Relations and Communications Association (PRCA) Public Affairs Awards, for the Rochester Bridge Trust’s work to engage with the public.

Bridge Clerk Sue Threader said: “When we began the refurbishment we had three priorities: safety, quality and communication. We knew these vital works would cause disruption to the public and so we were determined to be as communicative as possible to help people understand what was happening and why it was important.

“This included explaining the work and the reason for any restrictions, engaging with the public, and inspiring young people to learn more about civil engineering.

“This shortlisting recognises the success of our communications goals.”

The Rochester Bridge Trust is shortlisted in the campaign category for Best In-House Consultancy Collaboration, alongside project partners FM Conway (the lead contractor), and communications agency Maxim.

The winners will be announced at a virtual ceremony on 3rd December 2020. Find out more at: https://www.prcapublicaffairsawards.com/2020-finalists/

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